J.W Anderson SS22

Explained by Anderson himself, this season is not bound by conception for ‘conceptualism’s sake- but instead a somewhat visit back to the beginning of JW Anderson’; youth, innocence and enjoyment in Northern Ireland.

This is echoed in Juergen Teller’s photography of the collection, hinting at prime youthfulness with cardboard backdrops that nod to end-of-school year photos.

This collection offers playful and bright textures spanning across his mainstay fabrics and silhouettes. Anderson’s early dreams of becoming a designer are illustrated through the tasteful use of his logo as a relic of memory, bridging this collection to his early sketchbook days where his logo would be found in abundance- negating tacky ploys of branding.

Available now at htown.co.uk